Retail Media

Google launches Universal Cart for AI-powered checkout

Google is rolling out a Universal Cart in its AI Mode and Gemini app that connects products across retailers and supports checkout via Google Pay or retailer handoff.

The numbers

  • GBP370 billion Forecasted annual global AI-driven consumer spending by 2030
  • 300 million Online shoppers expected to use AI agents by 2030
  • 13,500 European consumers surveyed by Deloitte regarding AI shopping usage
  • 27% Consumers intending to use AI for shopping
  • 60%+ Shopper penetration in Spain, Poland, Hungary, and Italy

Sources

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