Consumer Equity Partners

Transforming Commerce.

Igniting Innovation.

Partnering with innovators to shape consumer experiences across the technology and infrastructure of Everyday Retail.

About Us

A venture capital firm reshaping Everyday Retail.

Consumer Equity Partners is a venture capital firm focused on investing in innovative companies that are reshaping Everyday Retail. We emphasize leveraging expertise in AI, data analytics, and sustainable practices to back the technology layer behind the next generation of retail.

Investment Thesis

The future of Everyday Retail is being driven by a convergence of technology, consumer behavior, new models, and sustainability.

We invest in the technology and infrastructure layer that moves Everyday Retail forward. Our directional thesis, Consumer 2050, frames how customer expectations, supply-chain physics, store-operations economics, payments and loyalty mechanics, and data and AI infrastructure are reshaping the industry over a long horizon.

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Investment Areas

Six pillars of Everyday Retail.

We invest across six interlocking layers of the modern retail stack — from the customer-facing shopping surface to the data and AI infrastructure beneath it.

Shopping Experiences

Where shoppers find and buy — AI shopping assistants and agentic checkout, social and live commerce, virtual try-on and connected stores, and the commerce platforms, payments and loyalty that tie them together.

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Merchandising and Store Operations

The operating layer of the store — where merchant judgment meets shelf execution: inventory and merchandising intelligence, autonomous checkout, smart shelves, in-store robotics and staff allocation.

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Supply Chain and Fulfillment

Moving goods from supplier to shopper — warehouse robotics, last-mile delivery, AI planning and replenishment, store-based fulfillment automation, cold chain, freight and cross-border trade software, and returns and circular logistics.

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Retail Media and Marketing

Retail media built on retailer first-party data — AI-bought and agent-traded advertising, in-store and omni-store media, shoppable video and CTV, creator campaigns, and closed-loop measurement.

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Culinary and Foodservice

Technology for restaurant and foodservice operators — ordering and point of sale, kitchen automation and robotics, connected kitchen equipment, back-of-house software, guest-facing AI, and menu and nutrition tools, in restaurants and in grocery and convenience stores.

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Retail Health Tech

Technology that runs health at retail: pharmacy automation and digital fulfillment, virtual care, at-home diagnostics and wearables, and the software that routes shoppers to care and back to the pharmacy.

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